Insights

Econsultancy & RedEye CRO Report 2016

Reports / 05 Oct 2016

Tags: A/B Testing / CRO / Econsultancy

This is the eighth annual Conversion Rate Optimisation Report, in association with Econsultancy, the 72 page report is based on answers from nearly 900 respondents from a range of companies and agencies within our industry. The research has shown CRO coming of age, and moving towards the next level, whether that is in the investment it attracts, the complexity now being employed or the number of different techniques and tools now being used. 

With the report usually coming at a cost, we are offering the report free to help shape your CRO efforts throughout the next year.

What you will learn from the report?

  • The six key factors contributing to CRO success in 2016

Does a higher CRO budget mean improved conversion rates? What combination of CRO methods deliver the highest improvement in conversion rate? Download our report for the answers.

  • The most valuable techniques and methodologies for improving conversion rates

From web personalisation to A/B testing, find out which techniques you can you use to boost conversion rates in your business.

  •  The importance of conversion rate optimisation

Discover how important CRO can be as part of your overall digital marketing strategy and how best to implement it.

  •  Tools and strategies you can use to improve your conversion rate

Find out which methods are most commonly used to improve CRO, as well as which tools and methods marketers are planning to use in the future.

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